Hook Your Viewers With Creative Explainer Videos

There are a lot of factors that affect your budget. It would be best if we discuss these details over a zoom call. Some of the factors that contribute to the explainer video cost are:

• Duration of the video
• Subject matter
• Business size, scalability
• Audience base
• Customizations required

The length of an Explainer Video can vary anywhere from 20 seconds to 20-minutes! The video duration depends completely on your requirement. If, for instance, you want a short promotional video to introduce a new product, then a 20-30 sec explainer video would do
However, if your requirement involves an intricate storyline, multiple characters or points you want to highlight, then 10-15minutes might suffice. We recommend you keep the videos short and to the point though, an average of 2-minute is the industry standard.
We also help clients with 5-10 second video ads for Facebook, YouTube, and Instagram. These promotional video ads are a part of the paid social media marketing strategy.

Contrary to what most people think, the design and video production process is pretty cumbersome. And making short 1-minute videos can take anywhere between a week to a month’s time. Some factors that affect this production process are.

• Content of the video
• Message, tone, emotional quotient
• Understanding the user’s intent/requirement
• Creating an elaborate script + adding subtitles
• Choosing the right template or creating one from scratch
• Finding relevant visuals (images, background themes, GIFs, video snippets etc)

Whiteboard animation is used when the client has to explain or communicate a story/message to the audience. These videos have more visual content (with about 10-20% text/voice inclusion). The purpose of whiteboard animation is to effectively communicate a story/message without using a lot of words but only doodles, drawings, and pictures.

After we’ve met and discussed your business goals, our team prepares a rough draft for the video. Here, we share the basic script, various elements, and a rough storyline for the video. We can work and rework on every aspect, over subsequent calls/meetings.
We usually send over the first draft/video proposal plan in a week’s time